Salg først – så CRM

Salg først – så CRM

For English version click here. De fleste CRMer blir laget for å håndtere hele kundens livssyklus. Dette inkluderer markedsføring mot nye og eksisterende kunder, håndtering av salg og oppfølging av leads, bestilling, forsendelse, fakturering og kundeservice. Det...
Salg først – så CRM

Why your CRM might be killing your sales

For Norsk versjon klikk her. Most CRMs are made to handle the whole customer relationship. This includes marketing towards new and existing customers, handling sales and leads follow-up, order production, shipping, billing, and customer support. It’s no surprise that...
First we take… eh… a place in the US…. then we take Berlin!!

First we take… eh… a place in the US…. then we take Berlin!!

  I’ve been out in the big world again, allowed to share my passion about Domain-Driven Design and Behaviour Driven Development in Software, by giving the same presentation with Anita Kvamme, as we did at ExploreDDD in Denver a month ago (You can read about it in...
Starstruck @ ExploreDDD in Denver

Starstruck @ ExploreDDD in Denver

A couple of weeks ago, me and my former colleague Anita Kvamme, gave a presentation at the ExploreDDD conference in Denver. I must admit there was quite a few butterflies upfront, rising from questions in my head like “will there be anyone interested in listening to...
The right customer

The right customer

The customer is always right. Right? But who is the right customer – and is anyone left? As mentioned in a previous post, one of the key elements in everything we do is to make sure the customer is heard – that his or her feedback is taken into...